A cross-sectional analysis of the foundation study database from which the MRI tool was developed showed that companies that had a 10% higher MRI had on average a 4% higher profit.
This indicative relationship cannot be applied universally because those with already high MRI scores and high profits usually will have less leverage between the two and those with low MRI scores more leverage.
Also each company’s specific profit drivers are unique to their competitive position and market dynamics so in any individual case different profit improvements or loss reductions will be generated from a 10% MRI improvement.
What can be said is that a 10% MRI lift will positively impact future profit.